Privacy Policy

Introduction

Welcome to Wicked Uncle’s Privacy Policy.

Wicked Uncle respects your privacy and is committed to protecting your personal data. This privacy policy (together with our terms and conditions) explains how we look after your personal data when you visit our website (regardless of where you visit it from) or use our services. It also tells you about your privacy rights and how the law protects you.

1 Who We Are

1.1 Wicked Uncle is the trading name of Business Launch Limited (company number 04574497). For the purpose of the Data Protection Act 2018 (“Act”) and the General Data Protection Regulation (EU) 2016/679 (“GDPR”), the data controller is Business Launch Limited with the registered address of 3 Morleys Place, Sawston, Cambridge, Cambridgeshire, CB2 4TG (“Wicked Uncle”).

1.2 Your data is stored and used by Wicked Uncle. You can contact us on 020 7099 3649 between 9am and 4pm Monday – Friday. You can also email us at cs@wickeduncle.co.uk. Our website is www.wickeduncle.co.uk.

2 The Type of Personal Data We Collect

2.1 When you use our website or place an order with Wicked Uncle, we may collect the following:

  • 2.1.1 Your name and surname;
  • 2.1.2 Your email address and contact number;
  • 2.1.3 Your correspondence address;
  • 2.1.4 IP address;
  • 2.1.5 Your payment details; and
  • 2.1.6 Any other personal data which you supply us when making an order or otherwise using our services.

2.2 We also collect data about you via cookies. A cookie is a small piece of data which will be stored on your computer or other device used to access our website. We use cookies to keep products stored in your basket if you want to buy them at a later time and to ensure that the website is functioning correctly. You can set your browser to refuse all or some browser cookies, but if you disable or refuse all cookies some parts of our website may become inaccessible or not function properly.

3 How We Get the Personal Data and Why We Have It

3.1 Most of the personal data we process is provided to us directly by you to allow us to fulfil orders you have placed, to contact you about your orders and, should you agree we may do so, to keep you informed of any future products we believe you may be interested in and to provide our birthday reminder service. If you are a Wicked Uncle Club member, your data may be used to provide membership benefits.

3.2 We will only use your personal data where the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • 3.2.1 Where we need to perform the contract we are about to enter into or have entered into with you (i.e. when you purchase something via our website);
  • 3.2.2 Where it is necessary for our legitimate interests and your interests and fundamental rights do not override those interests; and
  • 3.2.3 Where we need to comply with a legal or regulatory obligation.

3.3 Generally, we rely on consent as a legal basis for processing your personal data only in relation to sending marketing or reminder communications to you via email. You are able to withdraw your consent at any time by contacting us at cs@wickeduncle.co.uk.

4 How We Store Your Personal Data

4.1 Your personal data is stored securely and we have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting or reporting requirements.

4.2 The appropriate retention period for personal data is determined on a risk-sensitive basis.

5 Your Data Protection Rights

5.1 Under data protection law, you have the right to object to the processing of your personal data in certain situations and for marketing purposes at any time. You can do so by contacting us via email at cs@wickeduncle.co.uk.

5.2 You also have the right to:

  • 5.2.1 Access data held about you;
  • 5.2.2 Ask us to rectify personal information you think is inaccurate or incomplete;
  • 5.2.3 Ask us to erase your personal information in certain circumstances;
  • 5.2.4 Restrict the processing of your personal information in certain circumstances;
  • 5.2.5 Object to the processing of your personal information in certain circumstances; and
  • 5.2.6 Transfer your personal information to another entity.

6 How To Complain

6.1 If you have any concerns or questions about the use of your personal information, please do contact us at cs@wickeduncle.co.uk and we will do our best to assist you. If, however, you feel we have not satisfactorily dealt with your concern, you can complain to the Information Commissioner’s Office.

Great ideas for gifts.

I was struggling for present ideas for a 10 year old and a 14 year old.. wicked uncle has got a good choice for that age range.

Roger Good 8 Feb 2026

All good

Happy with everything - prices, delivery, variety. My grandchildren are always delighted.

Recent Customer 8 Feb 2026

Repeat Returner to this company! Cannot fault them.

Using and choosing on the website is always uncomplicated. The information on any product is always comprehensive, but it's the videos thatreally help in understanding the product and how suitable it is. I bought, this time, the axe throwing game. It is well made and now providing my grandson and his sister with a lot of fun. Currently being played with indoors, but will go outside when the weather improves. As they don't live close, I often use the wrapping service, and have it delivered direct. There is a good choice of designs to choose from, which I think has increased since I first started using Wicked Uncle. I appreciate that I can address the delivery to a parent, but trust that the label on the present itself will have the child's name with my message on. Yes, it costs more to add the wrapping, but to have it delivered to me, wrapped and sent on would also add extra. The delivery is also always prompt, I have never experienced delay. The website is unfailingly up to date with its stock availability, so no disappointments after choosing. (The battle axe game was very popular at Christmas, so out of stock).

Louise 8 Feb 2026

Very good site for children's gifts

Website easy to use. Many novel gifts. Delivery as promised and in good condition.

MR D MARSHALL 7 Feb 2026

Great gift ideas

Great gift ideas and with the option for wrapping the presents for you.

A. Hanson 7 Feb 2026

Wicked Aunty says Thank You to Wicked Uncle.

From an aged wicked Auntie: I enjoyed the whole experience of choosing and buying a gift for a curious 9 year oldboy. Then, super-plus - you gift wrapped it in the wrapping of my choice added a short message (could have done with a few more characters, please) and delivered the parcel in good time. His Dad says he really does love my rather quirky choice of gifts. Then, this morning, we received the pre-printed Thank You card, to which George had added his own extra, silly, question. Altogether a very impressive service and I'll certainly be looking to use you again.

Recent Customer 7 Feb 2026

No problems whatsoever

Recent Customer 7 Feb 2026

Goods arrived quickly and I’m very pleased with them

Kate Frame 7 Feb 2026

Recommend

Good value, prompt delivery

Emily H 6 Feb 2026

Great product but postage too high

Cards were received very promptly but I thought postage was excessive for a pack of playing cards.

Recent Customer 6 Feb 2026

I would recommend this product

I bought the survival guide mug with carabiner for my Grandson for his Birthday and I am sure he will love it. Its well made and has instruction around the mug

miniwalshie 6 Feb 2026

Excellence in every respect

Very helpful reminder about upcoming birthday, efficient wrapping/card etc, recipient absolutely delighted with the gift!

Philip de Glanville 6 Feb 2026

Great service

Delivered on time and my nephews son was delighted with his present. Also wicked uncle reminded me ahead of time that this birthday was coming up as Ihad used them last year too! Fab service very happy. ??

Angela Aindow 6 Feb 2026

Delightful and unusual

Quick response and delivery for my order. Well packaged and as described in the email I received.

Recent Customer 6 Feb 2026

Highly recommended for quality presents

Good suggestions for the appropriate birthdays. Speedy delivery.

Jean McLucas 5 Feb 2026

Excellent gift for children and adults to play together!

Service is quick, reliable and easy! Ordered and delivered within 3-4 days. Excellent value for money and certain to keep children and adultsbusy with lots of fun along the way….

Recent Customer 5 Feb 2026

A great site and service !!

Well done !! Thank you !!

Recent Customer 5 Feb 2026

Favourite Uncle

Quick, efficient and easy to order. Will use Wicked Uncle again

Alison 5 Feb 2026

Not opened yet - hope will be fun

Delivered quickly and efficiently. Family often use - however I compare prices if available elsewhere.

Recent Customer 5 Feb 2026

Octopus kite

My great niece loved the kite and that’s all that matters!

nicolas ede 5 Feb 2026

Excellent

Excellent in every way. Great products, quick delivery

Recent Customer 5 Feb 2026

Superb Service

Fantastic service! Extra bonus is that they offer gift wrapping and cards and the speediest delivery service. Thank you Wicked Uncle!

Sergio Piva 4 Feb 2026

Very good

caroline miller 4 Feb 2026

Weather recording for 3 year olds! Brilliant! One happy great-niece!

I didn't see the gift, as you kindly sent it on my behalf. But I do know you made one3 year old (and her daddy) very happy! Thanks for the excellent service! Heather Morton

Recent Customer 4 Feb 2026

Grandson delighted!

Good choice of age related gifts, easy to order & delivered promptly. Grandson was very pleased to open his Solar Robot Kit. Building it was delayed as hehad also been given a Drone, which took priority!

Recent Customer 4 Feb 2026

Great service

A great range of different toys. Gift arrived quickly and was well packaged. Great service

Recent Customer 3 Feb 2026

Thoroughly recommend

Excellent very helpful and prompt also very helpful

Jennifer Freeman 3 Feb 2026

Wicked gift

Arrived quickly. Excellent. Package safely delivered.

Recent Customer 3 Feb 2026

Great game!

Good description of the product on the website. Easy to order and very quick delivery which matched the promised date. There are lots of other products I liketo look of too – will look at the website again.

Recent Customer 3 Feb 2026

Consistently good service from Wicked Uncle

Have been using Wicked Uncle for years and they consistently manage to deliver presents, wrapped and with a card, to my nephews who livea distance from me. I have no complaints and the boys love their gifts.

Jozi Tomlyn 3 Feb 2026