They say that a new baby is born almost every minute in the UK… but have you ever wondered what the most common birthday in is? The fascinating (and slightly festive) answer might surprise you! Whether you’re part of the birthday crowd or just curious, read on for some surprising stats and a few gift ideas that are anything but average.

September 26: The Most Common Birthday!
Ever feel like you’re buying a lot of birthday cards in September? You’re not imagining things. Statistically speaking, the UK is bursting with birthdays in late September – specifically, the most common birthday falls on September 26th.
How Come?
If you count back nine months, you can probably work it out…! A bit of quick maths points us to the festive season, when the country is full of mince pies, prosecco, and apparently, a high level of romance. So really, we have Christmas magic to thank!
The very clever people at the Office for National Statistics also posit that the September baby boom could be down to parents planning births for the start of the school year.
The Runners Up
Unsurprisingly, the entire last week of September is packed with popular birthdays. Spots 2 to 5 cover September 25th, 24th, 27th and 30th. Midwives probably start prepping for overtime around this time every year.
And the UK isn’t alone in this trend – September is also the most popular birth month in the U.S. and New Zealand!
So, if you’re a late September baby – or know someone who is – congratulations! You’re in excellent company. And if you’re looking for a gift? Well, you are reading a blog post by the UK’s leading authority on cool birthday gifts, so you’re in safe hands.

What to buy for September birthdays
- For a child with a creative streak, check out our brilliant selection of arty gifts.
- Make their day with an entertaining game.
- For the practically minded, how about something in our construction category?
- Younger children will love these colourful wooden toys.
- If in doubt, you could always choose a gift card instead!
Now, go forth and celebrate the September babies in your life. Just maybe order their gifts a little early… stock runs low when the whole nation’s having a birthday party!